Falcon Port Traffic Overview Report

A Simple Report, with a reputation of unlocking new business opportunities!


The Report has been meticulously designed to be an all-in-one marketing solution for ship suppliers. The Report is presented in Excel Format and delivered via email, usually around 09:00 SAST.

Vessel Marketing: A Needle in a Haystack

Marketing your business to prospects moving around on the global stage, was never going to be easy…

First there was the issue of knowing which vessels will arrive at port or OPL and when. Once this was achieved, the problem became a matter of not knowing how to get your message to the Master of the vessel. Succeed or fail, you could always try and get an order out of the technical managers, right?

There are thousands of companies involved in the industry for your business to serve, whilst they might all sound like potential customers, they are not. What should be focused on is who is managing the vessels that make use of the ports you serve, and contact them only. I’m sure from experience you would know that these companies are scattered all across the globe, even if you only serve 1 port.

This “Needle in a haystack” approach is exactly why small Ship Chandlers never manage to make it past the starting line, unless they “know someone”.

The Marketing Cycle

The current methods available to anyone seeking to promote their businesses to ships before arrival at Port, is to try and stay connected with lists acquired through lucky means not available to competitors. Once this hurdle was overcome, the next mission became to quickly check which vessels found had any contact information available. This could be through Googling, online database searches or even offline Excel Spreadsheet searches. Once this was ultimately finalized, email templates had to be drawn up with email addresses copied and pasted and sent off, by far the
quickest part of the whole show. Tomorrow its round 2…

The problem is that this method makes the whole marketing process tedious, repetitively boring and drawn out, almost making it so unbearable that it would in some companies be dropped as potentially fruitless. It also heavily depends on how great your online googling skills are, how accurate and big your own offline list of email addresses is, if you even have the time to spend googling stuff and many other factors that can derail your efforts (like another monthly salary to pay)

A Quick Look

The Falcon Port Traffic Overview Report is essentially a Port Line Up, detailing:

  • Vessel Identification Data (Name, IMO/MMSI Type, Status)
  • Vessel Destination Data (Destination Port and ETA)

This Port Line Up is then enriched with:

  • Vessel Contact Data (Master Email and Telephone)
  • Commercial and ISM Manager Data (Company name, Tel, Email)

The Report also includes a Send List, listing all new email addresses in this Report, compared to the report you received previously.

All you do when you receive your Report, is send your introduction email to the email addresses specified in your Send List. After this, you can explore your report to extract even more value.

This makes the Falcon Port Traffic Overview Report the perfect base for your marketing campaign, ensuring your base is covered in promoting your business.

Break the Mould!

What if someone could just give you a list with all the vessels on, with their email addresses, so you can just send out your emails and be done for the day? This is the Falcon Port Traffic Overview Report.


Let your competitors have sleepless nights of generating lists of emails that’s too late to send out by the time it’s put together.

“Overall, our experience with the report and subscription has been positive. The insights provided have been instrumental in understanding Tunisia’s port traffic dynamics more comprehensively.

Indeed, we have been able to contact all the expected and awaited vessel in all Tunisian ports thanks to the contacts provided in your report.”

Rihab Souissi

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